Dimension Data Ghana, a leading technology solutions provider, has completed its rebranding initiative, unveiling its new identity as dds55. The rebranding follows a successful management buyout and reflects the company’s commitment to innovation and growth in the Ghanaian and African markets.

Former Managing Director for Dimension Data Ghana and founder and CEO of dds55, Yvette Adounvo Atekpe, shared her excitement about the transition during a launch event held on Tuesday this week. “I am incredibly proud to share with you our new name, logo and look,” stated Atekpe. “For the past few months, the dds55 team has been working towards our new brand launch – speaking with customers, partners and suppliers in preparation for this week.”

The launch event, which held on April 9th, marked the official unveiling of the company’s new identity. Speaking at the event, Yvette Adounvo Atekpe emphasized the company’s commitment to providing innovative technology solutions that empower businesses and governments to thrive in the digital age. “We have a new look, a new logo and a new name, but the same promise to provide technology solutions that deliver real business value. Every one of us at dds55 has a passion for harnessing the positive power of technology for economic, social and environmental good,” she affirmed.

Attendees at the launch party include esteemed guests, including the First Lady of the Republic of Ghana, H.E. Dr. Mrs. Rebecca Akufo-Addo, who served as the Special Guest of Honor, and the Honorable Minister of Communications and Digitalization, Mrs. Ursula Owusu-Erkuful.

We have completed our transition from Dimension Data Ghana to dds55 and look forward to a new chapter in our two decade story of providing innovative technology solutions to businesses and government in Ghana and across the African continent. 

“We have completed our transition from Dimension Data Ghana to dds55 and look forward to a new chapter in our two decade story of providing innovative technology solutions to businesses and government in Ghana and across the African continent,” stated Yvette Adounvo Atekpe. 

The rebranding signifies a significant milestone for the company, symbolizing its evolution and renewed focus on driving technological innovation in the region. With a fresh identity and a steadfast commitment to excellence, dds55 is poised to continue its legacy of delivering cutting-edge solutions to its clients and making a positive impact in the communities it serves.

“I, and the entire ddss5 team, are looking forward to a bright future for us, our customers and the communities we serve,” she concluded.