MTN has unveiled Sub-Saharan Africa’s inaugural digital self-service store at its Nigerian head office, MTN Plaza, Falomo, Ikoyi, Lagos. This pioneering initiative marks a significant stride in digital innovation and convenience within the telecommunications sector.

At the forefront of digitalization, MTN’s new store empowers customers to independently manage their digital solutions. From SIM upgrades to purchasing airtime, buying data, swapping SIM cards, and acquiring MTN devices, all transactions are streamlined for efficiency.

Designed to elevate customer experience, the interactive store integrates cutting-edge technology for seamless navigation and accessibility. This initiative underscores MTN’s commitment to meeting evolving customer needs with the best digital services available.

MTN’s digital self-service store is a testament to its dedication to innovation and customer satisfaction, solidifying its role as a leader in digital solutions across Africa.

Previously, MTN showcased its innovation prowess by collaborating with Lagos Fashion Week to introduce fashion in the metaverse, demonstrating its ongoing commitment to pushing the boundaries of technological advancement.